The Power Of The Pink Hard Hat
Not long after the Girleng programme was conceived, one of the Womeng partners had the brainwave of taking a universal symbol of machismo, the hardhat, and making it pink. Imagine calling up a supplier and ordering 500 pink hardhats. Moosajee recalls some initial confusion on the part of the firm they had contacted. It was a masterstroke, though. “Taking something that is really masculine and feminising it in a really stereotypical way started making things really accessible. The girls loved it and it became a symbol for Girleng.” The girls are allowed to decorate the pink hard as part of a session on understanding themselves. Now women who are already engineers, fellows, and mentors want a pink hardhat, too. It’s becoming something of a symbol of transformation in the ever-evolving world of engineering.
of one of its partners, Unilever. Last year, a Girleng workshop was held in Rwanda. As the organisation gains momentum and recognition, it’ll move further across the continent. There is already interest in programmes for Nigeria, Mauritius and Ghana.
“The shift is slow, but it’s happening,” Moosajee believes. And now they’re thinking globally.
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